While most people see it as the electronic version of junk mail, there is no universal definition of spam with definitions differing from country to country. In Australia, spam is identified as unsolicited commercial electronic messages.

Australian legislation relating to spam – the Spam Act 2003 – came into effect on 10 April 2004. The Spam Act makes it illegal to send, or cause to be sent, unsolicited commercial electronic messages that have an Australian link.

To comply with Australia’s spam laws, a commercial electronic message must meet the following conditions. Any such message that does not meet all three conditions is breaching the Spam Act:

Consent The message must be sent with the recipient’s consent. A person may give express consent, or under certain restricted conditions, consent may be inferred from their conduct and existing business or other relationships;

Identify The message must contain accurate information about the person or organisation that authorised the sending of the message.

Unsubscribe The message must contain a functional unsubscribe facility to allow the person to opt out from receiving messages from that source in the future. Unsubscribe requests must be honoured within five working days.

It is our policy to comply with Australian Law and will always endeavor to obtain consent, identify ourselves and provide an unsubscribe facility. Each email sent by Big SEM Marketing will contain an unsubscribe link to provide the recipient the option to opt-out from receiving future emails and we will honour that choice.